John Moeller

Uniqlo Lifewear Magazine

Work

Uniqlo Lifewear Magazine

We created the LifeWear campaign and quarterly magazine with Uniqlo creative leader John Jay. We established LifeWear as a platform to bring their seasonal collections to life through the narratives of real humans who use Uniqlo. LifeWear issues 1 and 2 established the tone and cadence for the ongoing magazine that celebrates the stories, connections and experiences that make up life.

Agency: MP Creative